How Gisele Bündchen Blocks Out the Noise on Social Media

Gisele Bündchen has no time for negativity.

That's why the supermodel has a timer on her phone to cap her social media usage, ensuring that she only uses it improve her mindfulness such as looking up cooking recipes and gathering home decor inspiration.

"I spend maybe an hour a week on social media," Gisele—who is an ambassador for IWC Schaffhausen—exclusively told E! News at the luxury watch brand's Art Basel event Dec. 8. "Otherwise, we become addicted to it. So, I think we have to be mindful of that."

And same goes for son Benjamin, 14, and daughter Vivian, 11, who she shares with ex Tom Brady. As the 43-year-old explained, their kids' access to social media is also limited so they can use their time wisely.

"Time is the most important thing you have—it's your biggest currency," Gisele put it. "If you fill your time with things that are mindful and that you intentionally choose, you would spend less time doing mindless things that are a waste of time."

For the Brazil native, that means putting the phone away at 9 p.m. every night for more time with family.

"I have a very tight schedule, I have a lot of things in my day," she said. "Being with my kids is so much more important."

 

Being offline is also an opportunity to recharge.

"Taking my rest is something I've learned" Gisele, who has been vocal about the importance of self-care, shared. "Having the time to really rest has been a big thing for me."

While a sleep, exercise, mediation, a healthy diet with plenty of hydration are aspects of her personal routine, Gisele said the key to wellness is "spending the time with people that you love."

"Because that brings joy," she noted. "You can't forget the joy."

—Reporting by Carolina Gonzalez

To see Gisele's cutest moments with her kids, keep reading.

 

Gisele Bündchen makes it look so easy being a mom as she spends time with son Benjamin and daughter Vivian, who she shares with Tom Brady. 

It looks like Vivian has inherited her mama's love of yoga.

Benjamin, who is following his dad's footsteps into football, receives a kiss from his mom after a game.

There's nothing more heartwarming than a mother-daughter snuggle.

Gisele proves her son's all grown up with this photo of the two back-to-back.

Gisele and Vivian share a sweet moment during a 2023 vacation to Brazil.

The supermodel gets a sweet wake-up call from her daughter.

Gisele and Benjamin practice yoga by the beach.

Gisele sneaks in a kiss after her son gives her a piece of his artwork as a gift.

Gisele and Benjamin takes the horses for a walk down the trail.

Gisele gets into the spirit by cheering on her favorite team and holding onto daughter Vivian.

 

Gisele shows her daughter the beauty of the natural outdoors.

 

Gisele and the kids enjoy a nice day by the beach.

Benjamin appears engrossed as his mother reads him a story.

 

The whole family lets loose together and has fun playing.

Benjamin is clearly a yoga enthusiast as he hangs with his mom on the beach at sunset.

Gisele and the kids make sure to support their dad during his big football game.

Vivian tries to imitate her mother's every move during a yoga session.

Gisele lifts her little one up into the air during a carefree beach day.

Even when she's getting her makeup done and breastfeeding her baby, Gisele looks stylish as ever.

Gisele shares her love of a healthy lifestyle by leading Vivian in an outdoor yoga session.

Gisele loves doing everything with her kids, even involving them in her fitness routine.

Vivian attempts her best yoga pose next to her mother.

Gisele and Benjamin make a stylish duo with her chic shades and his cool hat.

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