The 35 Most Popular Amazon Items E! Readers Bought This Month: Problem-Solving Hacks, Viral Beauty & More
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As we wrap up the month, it’s time to spotlight the Amazon products that E! readers couldn’t get enough of. From beauty buys that flew off the virtual shelves to fashion pieces that everyone seemed to be snapping up, these are the top picks that dominated shopping carts. If it’s trending and people are raving about it, chances are our readers were all over it!
And it doesn’t end with just beauty and fashion. Our readers also loaded up on home essentials that make life a breeze and clever hacks that solve everyday problems.
Whether you’re looking to refresh your routine or just curious about what’s hot right now, these are the Amazon products that were loved the most—and bought the most—by our beloved readers this month!
The Most Popular Amazon Products
Gia Giudice shared, "If you are living in a house with a bunch of girls, this is going to be your lifesaver."
More from Gia: "I don't know about you guys, but when I wash my hair, I feel like clumps of hair come out of my head. This would definitely be convenient."
Shoppers Agree: These hair stoppers have 30,500+ 5-star Amazon reviews.
Nail concealer is a specialized product designed to improve the appearance of discolored or dull nails. Unlike traditional nail polish, nail concealer provides a soft-focus effect with reflective brighteners and optical brighteners to neutralize discoloration and give nails a naturally flawless, milky finish.
One layer of nail concealer provides a sheer wash of color for a subtle, natural look, while two layers offer more coverage, effectively neutralizing discoloration and creating a more opaque, flawless finish.
Madison LeCroy said, "If you just use this, it will do the same thing that a keratin treatment or a Brazilian blowout will do without chemically changing your hair."
More from Madison: "The main product for me that keeps my hair smooth and healthy is the Wella Ultimate Repair. I always get questions on my hair, so I had to make sure to share that because it’s amazing."
Shoppers Say: "A miracle for my hair. As someone who has struggled with damaged hair due to heat styling, finding the right product to repair and protect my locks has been a journey. I can confidently say that the Wella Professionals Ultimate Repair Miracle Hair Rescue Light Weight Spray has been a game-changer."
Kyle Richards said, "It’s an eye pencil, but I’ve been using that as a highlighter."
Shoppers Agree: Kyle's affordable find has 52,400+ 5-star Amazon reviews.
Color Options: 19
Kyle previously recommended this in her list of beauty must-haves and one of her Amazon roundups.
Madison LeCroy said, "I love this. This is a really good product to use, especially if your hair is flat and you want to tease it and give it a little grit. Spray this on first before you go and back comb. You'll notice a huge difference."
Shoppers Agree: Madison's long-time hairspray has 6,400+ 5-star Amazon reviews.
Kyle Richards said, "The L'Oreal Paris Voluminous is the absolute best."
More from Kyle: "A lot of people ask me about my mascara. 'They’re like you would never use an inexpensive mascara.' I’ve actually never found an expensive mascara that I love. That is just the truth from forever. I can touch it up and it does not clump."
"People think I have fake lashes on sometimes."
Upgrade your summer wardrobe with these versatile khaki shorts that combine a sleek, tailored fit with a touch of stretch for all-day comfort and effortless style.
Size Range: 0-20 with straight and curvy fits
Customer Ratings: 4,200 5-star Amazon reviews
Available Colors: 12
Shoppers Say: "I purchased these shorts a couple of years ago. So I looked them up and purchased 2 pairs again. They fit great and the fabric is of good quality. Compare these to Dockers or Lee. They're are just as good for a lower price."
Kyle Richards raves, "I’ve been using theBalm Hot Mama! Blush for so many years. It is just the best color."
More from Kyle: "It’s so beautiful. It’s a coral peach with a built-in highlighter. My absolute favorite. A lot of makeup artists end up using it."
Kyle's Daughter Sophia Umansky Says: "I have so many friends who use that now because of you."
Kyle previously included this blush in her list of "can't live without" beauty products, her self-care roundup, and her birthday trip essentials.
This is the ideal, breezy outfit for warm weather. You'll look put together without sweating.
Size Range: XS-XXL
Available Colors: 13
Shoppers Say: "I wear this a few times a week when it’s hot out. Very comfortable, material is loose and allows me to not overheat."
Porsha Williams said, “This is a catch-all. Put your keys in it. You can put your rings in there."
Porsha's Home Hacks: "It goes well with a diffuser. These are all over my house."
Your Options: 6 colors
Melissa Gorga remarked, "I love those little pomade sticks. They work better than anything. I've tried everything under the sun."
More From Melissa: "Nothing works like the little sticks for the flyaways. It keeps the shine and it holds your style in place without looking too obvious. So, that’s a trick for sure. I have naturally very curly Italian hair. So, if it works for me, it will work for anybody."
It has also been recommended by Summer House star Paige DeSorbo, Alix Earle, and Campbell "Pookie" Puckett.
Shoppers Agree: This celeb-loved hair wax stick has 30,200+ 5-star Amazon reviews.
Gabby Douglas explained, "I feel like foot care should be a part of our everyday regimen, just like we do with our hair, skin, and nails."
Shoppers Agree: This super hydrating foot balm has 16,700+ 5-star Amazon reviews.
Erin Andrews told E!, "Another must-have for me is this Severe Cracked Heel Balm. I put this on when I get home or get back to the hotel and need some hydration on my feet. It's essential when I haven't been able to get a pedicure. It's super easy to travel with."
Shoppers Say: "Miracle balm! I put this stuff on my heels at night and cover with some moisturizing fuzzy sleep socks. OMG! In 2 nights I went from crusty, cracked feet to considering selling feet pics online. I’ve tried everything for years to get these dry feet under control and my mind is blown at how quickly this worked!"
Gia Giudice revealed, "These little magnetic clips are so cool. I sent these to Milania [Giudice] to get for college this year."
Porsha Williams shared, "These are really pretty. They bring a beachy vibe."
Porsha's Home Hacks: "I have this on my ottoman. It just looks good. It sets peace."
Celebrity Fans: JoJo Fletcher and Lala Kent
Shoppers Agree: These wooden beads have 15,600+ 5-star Amazon reviews.
Transform your morning coffee routine with this handheld frother that effortlessly creates creamy foam and blends beverages to perfection.
Customer Ratings: 5,700+ 5-star Amazon reviews
Melissa Gorga explained, "We bought these bags that attract the flies. We put them at the ends of the yard, so the bugs stay away from you."
More From Melissa: "Flies are obsessed with these bags. If you go by them, you’ll want to die because there are like a thousand bugs on them, so don’t go right by them, but they work."
Shoppers Agree: Melissa's outdoor hosting hack has 5,500+ 5-star Amazon reviews.
Kyle Richards said, "These are my favorite now. They’re all I use."
More from Kyle: "It’s great to get into little corners. The other day, I couldn’t find this and I was panicking."
Shoppers Agree: These powder puffs have 2,000+ 5-star Amazon reviews.Color Options: 11
"I love this. It smells like when you walk into a really expensive hotel," Paige DeSorbo raved.
Kandi Burruss said, "It looks like paper, but it's portable soap, y'all. It dissolves under water, so you can get a good wash on your hands. Everybody needs this."
Shoppers Agree: Kandi's soap sheets have 1,700+ 5-star Amazon reviews.
Achieve a luminous, healthy-looking complexion with this lightweight glow enhancer that effortlessly elevates your natural radiance.
Shade Options: 5
Celebrity Fans: Olivia Culpo, Alix Earle, Summer House star Paige DeSorbo, The Bachelor alum Hannah Ann Sluss, Gia Giudice, Dancing With the Stars winner Xochitl Gomez, and Real Housewives of Salt Lake City star Lisa Barlow.
Shoppers Agree: This glow-enhancing lotion has 29,300+ 5-star Amazon reviews.
Gabby Douglas told E!, "I like the charcoal. It’s working and it’s a more natural, more organic, teeth whitening."
Tips from Gabby: "I use it for brushing in the morning and at night."
More from Gabby: "I used to do whitening strips, but I didn't find those to work very well for me, and they burned my gums, so I stopped doing that."
Shoppers Agree: This charcoal powder has 12,500+ 5-star Amazon reviews.
Shoppers Say: "This was an amazing product. I used this for 4 days straight and I immediately saw a difference in my teeth and ever since my teeth have looked very white."
Kate Chastain said, "When I’m out exploring a new place all day, my phone battery gets eaten up, and the last thing I want to do is run around asking who has a phone charger or somewhere I can charge my phone, so keeping it portable means I can charge wherever I am."
Shoppers Agree: This portable charger has 28,000+ 5-star Amazon reviews. It comes in black and white.
Kyle Richards shared this pick with E! shoppers. Vanderpump Rules star Lala Kent has recommended this gadget too along with Kandi Burruss.
Discover the remarkable journey of Aaron Rodgers, one of football's greatest quarterbacks, with an in-depth look at his career, challenges, and triumphs.
"The hype is real and I cosign on it. I will go to the desert where it's so dry, and I'll put that snail mucin on and mix it with whatever moisturizer I'm using. And I kid you not, I wake up and my skin is like butter," Vanderpump Rules star Lala Kent told E!.
Lala Kent's skincare must-have has 51,700+ 5-star Amazon reviews.
Pamper your feet with these hydrating masks, enriched with shea butter, jojoba oil, and vitamin E, for a spa-like treatment that transforms dry, cracked heels into soft, smooth skin.
Stay cool and comfortable with this ultra-soft, breathable tank that offers a relaxed fit and four-way stretch, perfect for both your toughest workouts and everyday lounging.
Size Range: XS-3X
Customer Ratings: 1,900+ 5-star Amazon reviews
Available Colors: 9
Shoppers Say: "This tank is better - fit, washability, durability, drape, feel - than tanks from Athleta at a much higher price. I basically live in these tanks. You can dress up or down, work out in them, they have great coverage… I just don’t know what I would wear without them. Value is unbelievable."
This comfy v-neck tee has a relaxed fit that pairs effortlessly with jeans, skirts, or leggings.
Size Range: Small-3X
Available Colors: 18
Shoppers Say: "It is perfectly oversized so it’s perfect in your actual size with an oversized look. I love the fact that it has small slits on both sides for an easy and flattering front tuck. It also washes and drys very well, it’s not transparent at all, has a nice weight to it, and you can’t get more versatile."
Experience effortless elegance and comfort with a dress that hugs your curves perfectly while offering a flattering mermaid silhouette and adjustable straps for a custom fit.
Size Range: XS-XL
Available Colors: 13
Shoppers Say: "So flattering. The dress is so comfortable, perfect length, nice quality, can dress it up or down and sooooo flattering! A need in every wardrobe!!"
Customer Ratings: 1,100+ 5-star Amazon reviews
Experience flawless makeup application with these oversized, ultra-soft sponges that blend effortlessly, outperforming even the pricier alternatives.
Shoppers Agree: My favorite makeup sponges have 14,600+ 5-star Amazon reviews.
Real Housewives of New Jersey star Gia Giudice has recommended these too.
Jenna Bush Hager told E!, "I’m obsessed with Bio-Oil. Bio-Oil fixes everything. I keep the small bottles in my purse just to make sure I stay hydrated."
More from Jenna: "I love Bio-Oil. I started using it when I was pregnant with my daughter because it's for stretch marks, but it's actually just a great hydrating oil for your skin."
Shoppers Agree: Jenna's travel-size oil has 38,200+ 5-star Amazon Reviews.
More Celebrity Fans: Real Housewives of Atlanta stars Porsha Williams and Kenya Moore along with Vanderpump Rules star Lala Kent.
Gabby Douglas said, "I have noticed when I don’t do a lot to my skin that it’s the best it’s been. I’ll do an aloe vera cleanser."
This aloe vera cleanser calms redness and irritation.
Customers gave this highly-effective product 5,000+ 5-star Amazon reviews.
Shoppers Say: "Magical!!! My skin is so clear, soft, moisturized and pores are so small I had no idea that was even possible! I grew up thinking that the best skin care products are the high end expensive ones! WRONG! If u have dry sensitive skin like mine, try this stuff!"
Revitalize your skin with this natural bristle brush, designed to exfoliate, boost circulation, and leave your skin glowing with a spa-like finish from the comfort of home.
Customer Ratings: 20,200+ 5-star Amazon reviews
Jenna Bush Hager told E!, "I always have pens in my purse because I'm always taking notes on scripts. I ask for a pen at least 40 times a day."
These pens come in black, blue, and red.
Shoppers gave these pens 11,200+ 5-star Amazon reviews.
Achieve sleek, glossy hair that resists even the toughest humidity with this innovative spray, delivering long-lasting frizz control and a smooth, glass-like finish.
Customer Ratings: 54,900+ 5-star Amazon reviews
Kyle Richards said, "These clips are so cute. I’m glad clips are back in style."
Where can I find the best Amazon deals?
To find the best Amazon deals, start by visiting Amazon’s Today's Deals page, where you’ll find daily discounts, Lightning Deals, and time-limited offers. This page is frequently updated and provides a broad range of product categories on sale.
Another prime opportunity for finding exceptional deals is during Amazon Prime Day, which typically occurs in July and offers substantial discounts for Amazon Prime members.
Additionally, major shopping events like Black Friday and Cyber Monday are excellent times to score significant discounts across the site.
Don’t forget to check out E! Insider Shop for curated Amazon deals across all categories.
How much is Amazon Prime?
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How much is Amazon shipping?
Amazon shipping costs depend on the items ordered and shipping location. Thankfully, shipping on your order is free (and fast) if you sign up for a Prime Membership. Click here to sign up for a 30-day free trial
If you're still shopping, you'll love these celeb-loved picks from Kyle Richards, Porsha Williams, Gabby Douglas, and more.